Creative that earns its place.

Hillary Weber-Gale

Hi, I’m Hillary.

I'm a Creative Director with nearly 20 years of experience crafting brand stories, campaigns, and creative that actually moves people. I've worked across B2B and B2C, from early-stage startups to enterprise brands — bringing the same instinct to all of it: find the truth in the brand, then make it impossible to ignore.

My work lives at the intersection of concept and execution. I lead with a strong point of view and follow through to the finish.

This site is a showcase of select pieces of that creative work. For strategy, positioning, and brand development end-to-end, visit H Creative Studio.

  • I've had the good fortune of working with Hillary many times. Her superpower is that she listens well, synthesizes information across different vectors, and is a tireless defender of keeping your target market engaged creatively and thoughtfully. In my current role, Hillary has been my most important confidant – I always make better marketing decisions by having her on my side.

    Josh Kivenko
    CMO

  • When I need a strategic partner that can quickly put her finger on the pulse of a client, and come back with smart ideas for customer experiences, I call Hillary. She's a study of both marketing and psychology, constantly absorbing and adapting her point of view.

    Brian Maschler
    Executive Creative Director

  • She knows not only how to get ideas on the right track, but how to push them all the way through to completion by inspiring confidence and driving excellence in those around her. She is thoughtful, meticulous and strategic, yet still wildly creative. And she is fluent in "client" and "account services" as well, bringing a sense of productive harmony to every project.

    Meredith Newell
    Copy Director

  • A results-oriented creative soul, Hillary is present, thoughtful, and enthusiastic — it is instantly evident that she’s thinking two steps ahead and is deeply passionate about doing great work.

    Hussain Pirani
    Writer, Director, & Editor

  • Hillary is one of the most talented creatives that I've ever worked with and has often served as our champion to help clients to expand their comfort zone, which has led to some very successful campaigns.

    Cassie Rezabek
    Senior Director, Client Success

  • Always passionate about the work, the client and the team, Hillary was an important voice for agency strategy, new business pursuits, and major client engagements. As both a key contributor and a leader, she makes a difference!

    Randy Watson
    Agency CEO & Executive Coach

Selected Work

Video & Unconventional Direct Mail

Brand & Lifecycle Marketing

Let’s talk.

The best client relationships start with a conversation, not a brief. If you’re curious whether we’re a good fit, I’d love to hear what you’re thinking about.